Pearson Mobile Competition - Clear Blue Creative
0208 133 2995

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Client: Pearson

Client Brief

Pearson Education set a challenge to all IT entrepeneurs in the UK – to come up with an IT based product that would help students get to grip with their finances. Clear Blue would set the challenge of filming each 5 minute pitch so be uploaded online for voters to view

Solution

We’ve all been there – you need to film the chief exec but he hasn’t had enough time to read the script and you don’t just want him reading an auto-cue. We filmed each competition winner – 3 times – and then edited together the pitch as though it was a multi-cam shoot – each shoot was only an hour long.